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February.01.2007 Newsbeat
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Go Behind the
Scenes
Do you want to know what's going on behind the scenes of Club
Industry's Fitness Business Pro? We launched a blog, Behind
the Scenes, that details what goes on between the monthly issues of
the magazine and allows us to interact with you more directly. You can
read about stories we're working on for upcoming issues, the people
we're talking to for late-breaking stories and the issues we see
developing. Don't forget to check the blog often -- we update
frequently.
ADVERTISEMENT
The New Year means lots of new members.
Did you know that a large percentage will quit by this time next year?
In 2007, resolve to give member retention & integration as much effort
as your sales campaigns. And, with Retention Management, we do the work;
you reap the rewards.
Find out how we can help you make this a more successful New Year.
Info@RetentionManagement.com
or 800.951.8048 ext.1 www.RetentionManagement.com
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Hot News
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More Than Fun and Games
TAMPA, FL -- Interactive fitness may have received a boost this
month when the School of Physical Education, Wellness and Sports Studies
at the University of South Florida (USF) in Tampa, FL, opened the first
university interactive fitness research lab for youth on Jan. 8. About
100 YMCA operators, school district personnel, manufacturers and other
interested parties attended an open house on Jan. 26 at the XRKade
Research Lab to see the equipment in action. Read the full story.
ADVERTISEMENT
The Xvest (adjustable weight vest) voted as "The Best Fitness
Product of the Year" by industry experts.
It's no wonder why the Xvest is utilized by the NFL, NBA, MLB and the
Summer and Winter Olympians. First responders and the military depend on
it for staying in top condition.
The Xvest can give your exercise and training the extra boost that it
needs. Put it on for jogging, power-walking, or with any aerobic
exercises. Your workout will be more productive and burn up to 70% more
calories in the same amount of time. Until now, there have been no
product on the market that allows you to condition aerobically while
building lean muscle mass. www.thexvest.com
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Club Hopping
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Bally Sponsors Women's Health
Fair
WASHINGTON, DC -- One in every three women in the United States dies
of heart disease. To help women learn how to reduce risk factors and
adopt a heart-healthy lifestyle, the Sister to Sister: Everyone Has a
Heart Foundation is sponsoring the seventh annual National Woman's Heart
Day Health Fair Feb. 16 at the Verizon Center in Washington, DC. Bally
Total Fitness will offer free fitness demonstrations, and attendees can
get free cholesterol, glucose and blood pressure screenings.
Colorado
Town Opens Rec Center
GYPSUM, CO -- An architecture firm made every inch count at the
$12.2 million, 57,000-square-foot Gypsum Recreation Center (GRC) in the
mountain town of Gypsum, CO. The town of Gypsum opted to build a center
that was appropriately sized for the community of 7,000 full-time
residents, says Craig Bouck, architect for Barker Rinker Seacat
Architecture. Read the full story.
Y Partners with
Hospital for Wellness Program
CLARION, PA -- The Clarion County YMCA is expanding its services by
collaborating with a local hospital. Clarion Hospital's fitness program,
Wellness Works, will merge with the Y's wellness services effective on
March 1. The hospital's fitness trainer will move to the Y, which will
soon offer customized exercise plans for each member and work with
patients who have completed rehabilitation programs. The Wellness Works
members will be transferred to the new wellness program, which will be
called Healthy Friends.
ADVERTISEMENT
Use Polar's Turnkey Cardio Coaching Program to:
- Sell more Heart Rate Monitors.
- Introduce new Personal Training Price Points.
- Increase Sales.
- Increase Results.
Email jesse.harper@polarusa.com,
call (800)841-8333 x 3104 or visit www.polarbodyage.com, to find out
how.
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School Days
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CA Governor Launches School Fitness
Competition
SACRAMENTO, CA -- The California Governor's Council on Physical
Fitness and Sports is initiating a statewide fitness competition among
K-12 schools to promote increased physical activity and better health
among California's youth. Read the full story.
Activity Levels
Associated with Academic Performance
LOS ANGELES -- Higher levels of activity in physical education (PE)
class are associated with better academic performance, according to one
of two new reports commissioned by The California Endowment, a private,
statewide health foundation. However, only four minutes of every half
hour of PE class at California schools involve vigorous physical
activity. Read the full story.
Bakar Fitness
Hosts Community Access Program
SAN FRANCISCO -- After a year of planning, the University of
California, San Francisco (UCSF) Mission Bay's Bakar Fitness and
Recreation Center sponsored a pilot community access program that offers
free exercise classes and nutritious food for children and seniors who
live in underserved communities near the UCSF Mission Bay campus. Read
the full story.
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Boot Camp
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Norfolk MWR Unveils Waterfront
Fitness Specialists
NORFOLK, VA -- Naval Station Norfolk's Morale, Welfare and
Recreation (MWR) committee introduced their newest trainers, Waterfront
Fitness Specialists Jodie Byrkett and Susan Lowry, at an open house in
late January. Other representatives from gyms on Naval Station Norfolk
also spoke at the open house about opportunities for sailors who are
seeking to improve their fitness and motivation to get in shape. Read
the full story.
ADVERTISEMENT
Take It Off, 3-month weight loss program, designed by
Industry expert, Casey Conrad is specifically designed for health clubs.
No big upfront investment or special staff needed. Internet training
makes staffing and implementation easy. Call 401-497-4159 for more
information. www.takeitoffweightloss.com
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Industry Beat
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New Study to Test Exercise in Heart
Failure Patients
WINSTON-SALEM, NC -- Cardiologists at Wake Forest University Baptist
Medical Center are helping to lead an international study involving 83
other sites that will test 3,000 patients to determine whether exercise
really is good for heart failure patients and whether exercise programs
should be covered by Medicare and Medicaid services. Read the full story.
The Cooper Institute Earns Accreditation for its
Personal Trainer Certification
DALLAS -- The National Commission for Certifying Agencies (NCCA)
granted accreditation to the Cooper Institute's Personal Trainer
Certification
program for a five-year period. The Cooper Institute is one of only
seven organizations to achieve NCCA accreditation. Read the full story.
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Fit to Print
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In Brief...
Club Industry's Fitness Business Pro will feature a
news story about the YWCA closing some of its fitness and aquatic
centers to better focus on its mission of empowering women and
eliminating racism. Has a YWCA closed a fitness center in your area? How
did that affect your fitness facility? If so, please e-mail Amy Fischbach, managing
editor, with your comments.
Members of the National Health and Wellness Club gave its seal of
approval to the Octane Fitness Q45e elliptical cross trainer.
For more information, type in Reader Service Card No. 128 at www.freeproductinfo.net/club.
Retention Management announced its results for the fiscal year,
which ended on Dec. 31, 2006. Sales grew 655 percent from 2005 to 2006.
Growth came from almost all areas of the fitness market, including
independent clubs, medically based facilities, YMCAs, JCCs and
multi-club companies, the company says.
For more information, type in Reader Service Card No. 129 at www.freeproductinfo.net/club.
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Speaking Out
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Reader Poll
Visit our Web site
to participate in an online poll that asks the following
question:Do you have a four-year fitness-related college
degree?
Results from the last Speaking Out:
Do you have a registered dietician on staff at your facility?
Yes: 50%
No: 50%
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Fitness Business Pro
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