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Hot News
Clubs for the Cure Reaches 800 Clubs
Club Hopping
Precision Fitness Stands at Eight Franchises
SUV Crash Injures Six at Iowa Y
Ys Prepare for Healthy Kids Day, Healthy Family Home
School Days
BMI Mandate Removed From School Obesity Bill
Boot Camp
Marines Debut New Running Suit
Industry Beat
A Larger Abdomen in Midlife Increases Risk of Dementia
Fit to Print
In Brief...
Inside Manufacturers...
Speaking Out
Reader Poll
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April.01.2008
April WebSavvy Article Online Now
Learn 50 ways that your health club can get more e-newsletter subscribers in this month's WebSavvy column, provided by Club Industry's Fitness Business Pro and Leslie Nolen, CEO of the Radial Group and a Step by Step columnist.

Get more from your Web site by clicking here to read past WebSavvy articles about analyzing traffic to your Web site, making your site more useful and making it easier for potential members to find your site.

Also, be sure to save the date for the next WebSavvy online chat on Thursday, April 10.

Ask the Experts

 

Have a question regarding
Club Management Software?
Ask Jan Harms.

Q:
What are some of the key membership and operating ratios that I should be calculating on a consistent basis to measure performance in my facilities?
A: There are a number of ratios and statistics that are commonly used to measure membership and operating performance in the industry...read more.

Submit Your Question
Read All Questions and Answers


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Hot News
Clubs for the Cure Reaches 800 Clubs
MANASQUAN, NJ -- More than 800 clubs are now involved in the Clubs for the Cure effort to raise money for Augie’s Quest, says Pat Laus, owner of the Atlantic Clubs in Manasquan, NJ, and originator of the idea for the grassroots effort. Read the full story.

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Club Hopping
Precision Fitness Stands at Eight Franchises
ANAHEIM, CA -- Sixty days after launching the personal training franchise Precision Fitness, Mike Salerno and his team have sold eight franchised locations, the company announced. The company’s Cerritos, CA, location is already open, but Salerno has now sold a franchise in each of five other California towns and in Flagstaff, AZ, and Margate, FL. Read the full story.

SUV Crash Injures Six at Iowa Y
CEDAR RAPIDS, IA -- Six people were injured last week when an SUV crashed into the front doors of the Stoney Point YMCA in Cedar Rapids, IA. According to local media reports, the driver of the SUV hit the gas instead of the brakes when parking. Three men, two women and a 3-year-old boy were hurt inside the Y during the crash.

According to the Stoney Point Y’s Web site, the original facility was built in December 1984. In October 2003, a $2.5 million expansion project was completed at the facility, roughly doubling the original 17,000-square-foot facility. The expanded facility is about 35,000 square feet and houses a six-lane, 25-yard pool, along with a larger health and wellness center, drop-in nursery, aerobics room, and expanded lobby.

Ys Prepare for Healthy Kids Day, Healthy Family Home
NATIONWIDE -- More than 1,700 YMCAs across the country are gearing up for Healthy Kids Day on April 12. The day celebrates making fitness fun and, through free programming for the day, introduces children to an array of Y programs and tools that teach healthy behaviors and healthy ways to play—an essential lesson in learning how to take care of themselves throughout their lifetimes, according to officials at the YMCA of the USA. Read the full story.

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School Days
BMI Mandate Removed From School Obesity Bill
ATLANTA -- Georgia lawmakers eliminated a key provision from an anti-obesity bill that would have forced students to weigh in twice a year at their schools to determine their body mass index. Read the full story.

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Boot Camp
Marines Debut New Running Suit
BETHESDA, MD -- The Marine Corps recently unveiled its new running suit to Marines assigned to the Wounded Warrior Regiment at the National Naval Medical Center in Bethesda, MD. The new running suit will become standard issue in addition to what is currently provided and does not replace the existing green physical training uniform. The new running suits are compatible with other physical training uniform items, according to Marine Corps officials. Read the full story.

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Industry Beat
A Larger Abdomen in Midlife Increases Risk of Dementia
OAKLAND, CA -- People in their 40s with larger stomachs have a higher risk for dementia when they reach their 70s, according to a study published in the March 26 online issue of Neurology. Read the full story.

Fit to Print
In Brief...

  • This spring, Equinox Fitness Clubs will open its eighth Southern California location in Woodland Hills, CA. The 29,000-square-foot club will provide a menu of programs and services that is representative of the Equinox fitness formula. The facility features five fitness studios (a main studio, a yoga studio, a spinning studio, Pilates studio and a private yoga studio), a retail store, a food and beverage café, day care, and a full-service spa.


  • Inside Manufacturers...
  • Edward Bramson has made his way into the CEO position at Nautilus just three months after Sherborne Investors, the group that Bramson is a partner in, won a proxy fight that put Sherborne Investors in control of Nautilus' board and Bramson in as chairman of the board. Read the full story.
  • National Health-through-Fitness Day, organized by the Sporting Goods Manufacturers Association (SGMA), occurred on March 12 in Washington, DC. Patrick Miles, director of retail sales with SPRI Products, teamed with a delegation of sporting goods manufacturers, retailers, physical education professionals and professional athletes to visit members of Congress in support of legislation designed to help Americans become more active and physically fit. The group scheduled more than 100 meetings with senators and representatives, along with an additional 20 meetings with key Congressional staff to show support for the Carol M. White Physical Education Program Bill, which provides grants to school districts and community-based organizations to promote physical education programs, and the Personal Health Investment Today Act, which promotes active lifestyles by allowing families to deduct physical activity expenses or use pre-tax dollars to pay for them.
  • Denver-based Ohlson Lavoie Collaborative (OLC) won a pair of 2008 Innovative Architecture and Design Awards from Recreation Management Magazine. The awards recognize new or remodeled recreation facilities that are raising standards of excellence in the recreation community. The Aspen Lodge Recreation Center at Anthem Ranch in Broomfield, CO, and the Health and Fitness Center at Washtenaw Community College in Ann Arbor, MI, were the subjects of the award. OLC has won the award five times in the last three years.


  • Speaking Out
    Reader Poll
    Visit our Web site to participate in an online poll that asks the following question:

    Should the child care facilities at fitness facilities be held to the same state standards that day care facilities are held to?

    Results from the last Speaking Out:
    Do you think membership and revenue will continue to grow for health clubs in 2008?

    Yes: 56%

    No: 44%

    Interested in advertising in Newsbeat? For more information, click here.



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