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Hot News
More Changes at 24 Hour Fitness
Club Hopping
Bally Making Payments to Former Stockholders
The Sports Club Co. Revenue Increases
Greater Indianapolis Ys Offer National Guard Families Free Membership
School Days
Fewer Students Gaining Weight in Philadelphia Schools
Boot Camp
Navy Introduces New Physical Training Uniforms
Industry Beat
IHRSA Releases Book on the Healing Power of Exercise
Fit to Print
Inside Manufacturers…
Speaking Out
Reader Poll
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April.10.2008
April Step by Step Articles Online Now
Club Industry's Fitness Business Pro's online how-to section helps our readers improve retention, increase sales, energize group exercise programming and more. Visit http://www.fitnessbusinesspro.com/stepbystep to read articles from industry experts.

Here's what to look for in April in our Step by Step online section:

Step by Step: Clubs
Leslie Nolen, owner of the Radial Group, tells operators how to get the most from their staff members.

Step by Step: Sales
Jim Thomas, founder and president of Fitness Management USA Inc., talks about how to jump-start sales.

Step by Step: Marketing
Ed Tock, partner in Sales Makers and Club Industry’s Fitness Business Pro columnist, shares 26 creative marketing ideas.

Step by Step: Programming
Jasmine Jafferali, program coordinator for the Online Professional Certificate, explains how to create wellness-based programs.

Step by Step: Nutrition
Rodney Wynn, founder of Wynn with Fitness, describes how to work with clients who think they are addicted to food.

If you would like to be a Step by Step columnist, please e-mail Jennipher Shaver at jennipher.shaver@penton.com with your mug shot, a one-paragraph bio and three topic ideas for 750-word how-to articles.

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Hot News
More Changes at 24 Hour Fitness
SAN RAMON, CA -- After sweeping changes were made in January at 24 Hour Fitness, including the departure of the company’s founder, Mark Mastrov, 24 Hour recently announced more personnel moves. Read the full story.

ADVERTISEMENT
Wellworks provides e-mail marketing, e-commerce and client management to club owners. Using Wellworks Communiqué Plus, you can easily setup an online store carrying fashion-forward products that generate revenue without the burden of inventory or fulfillment. Create an e-newsletter in minutes to market your new offerings and connect with your clients. www.wellworks.com

Club Hopping
Bally Making Payments to Former Stockholders
CHICAGO -- Bally Total Fitness has begun making an initial cash distribution of 31 cents a share to former stockholders, in accordance with the terms of Bally’s Chapter 11 bankruptcy plan, the company announced last week. Read the full story.

The Sports Club Co. Revenue Increases
LOS ANGELES -- The Sports Club Co. Inc., Los Angeles, had 2007 revenue of $61.7 million and revenue in the fourth quarter 2007 of $15.5 million, according to a statement from the company. Revenue for 2007 was up 4.9 percent over 2006 revenue, which was $58.8 million. Revenue for the fourth quarter of 2007 increased by 4.5 percent from $14.9 million in 2006.

The Sports Club Co., which trades on the Pink Sheets, operates and owns luxury sports and fitness complexes nationwide under the brand name The Sports Club/LA.

Greater Indianapolis Ys Offer National Guard Families Free Membership
INDIANAPOLIS -- The Greater Indianapolis YMCA is offering family members of the Indiana National Guardsmen an affordable way to stay active and healthy while their loved ones are deployed. The organization has created Operation Indiana Partners, which allows the families of deployed Indiana National Guardsmen to enjoy free fitness facility memberships. Read the full story.

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SPORTSMITH, the leading distributor of fitness equipment repair parts stocks a complete line of Genuine (OEM) Life Fitness and Star Trac repair parts. Other brands include Stairmaster, Precor, Cybex and many others. Purchase your fitness equipment repair parts online at: www.sportsmith.net

School Days
Fewer Students Gaining Weight in Philadelphia Schools
PHILADELPHIA -- In a two-year study involving five Philadelphia elementary schools that replaced sodas with fruit juice and reduced the amount of snacks and candy available in vending machines and the cafeteria, the number of students who gained weight in those schools was half the number of students who gained weight in schools that made no changes in their vending machines and cafeterias. Read the full story.

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Boot Camp
Navy Introduces New Physical Training Uniforms
WASHINGTON, DC -- The Navy recently introduced a new physical training uniform to sailors. The uniforms include a gold T-shirt with reflective Navy lettering and blue shorts with Navy lettering and reflective markings, according to a press release from the Navy. Read the full story.

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Industry Beat
IHRSA Releases Book on the Healing Power of Exercise
BOSTON -- The International Health, Racquet and Sportsclub Association (IHRSA) released “The Healing Power of Exercise,” which features 50 studies that explain the ways in which regular exercise fights disease, improves the quality of life and helps stave off the effects of aging.

“This new report further solidifies the knowledge that exercise is medicine, and through exercise we all can live happier, healthier lives,” Joe Moore, IHRSA’s president and CEO, says in a statement from IHRSA. “It is our hope that 'The Healing Power of Exercise' will be a useful educational tool for health clubs and suppliers to the industry, as we work together to improve the health of the world through regular exercise.”

Fit to Print
Inside Manufacturers…

  • Sarah Meyer joined SPRI Products' retail team as Western regional sales manager for the retail division. Meyer is filling the position previously held by Kevin Kingston, recently promoted to director of commercial sales. Meyer brings more than eight years of sales and account management experience. Most recently, she served as a regional representative with Nautilus Inc.
  • Polar and Virgin HealthMiles, a health incentive rewards program that connects health clubs, health care and corporations by motivating consumers to take greater control of their health and fitness, have partnered to allow members to improve their fitness level by incorporating the benefits of heart-rate monitoring into their workouts and increasing the opportunity to earn even greater rewards. By adding a Polar heart-rate monitor as a tool for tracking exertion levels and progress, HealthMiles will introduce members currently using a pedometer to higher fitness intensities through activities such as running, hiking or cycling. All Polar fitness watches will sync to the member’s personal account on the HealthMiles LifeZone Web site, enabling them to track their overall activity and view their progress online.
  • Natreon Inc., a company providing health and wellness solutions in the tradition of Ayurvedic medicine, has launched a Web site to better inform manufacturers in the dietary supplement, functional foods and beverage industries about the company’s patented ingredients and scientific advances. With emphasis on research and development, as well as its branded ingredient line, the Web site www.natreoninc.com takes visitors directly to information on compounds manufactured from traditional botanicals prominent in Ayurvedic practice.
  • Athletes’ Performance, which offers sports performance training and physical therapy, and Power Plate North America recently announced a five-year extension to the strategic partnership that began in 2005. The agreement extends Power Plate’s position as an elite performance partner and the official whole-body vibration provider for Athletes’ Performance Institutes nationwide. Athletes' Performance will spearhead ongoing education in whole-body vibration training applications and techniques for performance training professionals across the country.
  • Expresso Fitness promoted Jeff Thomas, director of key accounts, to East regional director, and hired Steve Rice as West regional director. As regional directors, Thomas and Rice will manage and support national accounts, direct Expresso’s regional managers, and provide dealer support on training, service and product sell-through. Thomas and Rice have a combined 30 years of experience in the fitness industry.


  • Speaking Out
    Reader Poll
    Visit our Web site to participate in an online poll that asks the following question:

    Do you provide wellness coaching services to your members?

    Results from the last Speaking Out:
    Should the child care facilities at fitness facilities be held to the same state standards that day care facilities are held to?

    Yes: 80 %

    No: 20%

    Interested in advertising in Newsbeat? For more information, click here.

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    Have a question regarding
    Club Management Software?
    Ask Jan Harms.

    Q:
    What are some of the key membership and operating ratios that I should be calculating on a consistent basis to measure performance in my facilities?
    A: There are a number of ratios and statistics that are commonly used to measure membership and operating performance in the industry...read more.

    Submit Your Question
    Read All Questions and Answers




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