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December.01.2008
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WebSavvy’s
December Article Online Now
To find out if your wellness Web site earned its keep in 2008, read
December’s WebSavvy
column, provided by Club Industry's Fitness Business Pro and
Leslie Nolen, CEO of the Radial
Group and a Step
by Step columnist. Get more from your Web site by clicking here to read past
WebSavvy articles about how to get more e-newsletter subscribers, how to
analyze traffic to your Web site and how to make your site more useful.
Industry
Expert Casey Conrad Offers Free Sales Tune-up Teleseminar
Club Industryʼs Fitness Business Pro wants to help you get
through this tough economic time. Get your entire sales team ready for
the new year … for free! Click here
for more details.
ADVERTISEMENT
Harness the power of email and start solving the member
retention puzzle.
With more people cutting back on spending, including fitness (USA Today
7/9/08), it has never been more important to put some strategic
retention initiatives in place.
And the fitness industry's leading automated attendance-based
communication service is here to help.
Retention Management makes it easy for you to get started and keeps it
easy to stay rolling.
You can truly connect with your members like never before and start
solving the member retention puzzle.
800.951.8048 ext.1
Info@RetentionManagement.com
www.RetentionManagement.com
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Hot News
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Life
Time Stock Gets Boost Despite Negative Report
CHANHASSEN, MN -- The stock of Life Time Fitness, which took a hit
two weeks ago after a negative report from a stock market research
company, received a boost last week after the purchase of the company's
stock by Green Equity Investors, an affiliate of the $9 billion private
equity firm Leonard Green and Partners. Read the full story.
ADVERTISEMENT
The eSpinner™ is a breakthrough new Spinning® bike that
brings the experience out of the group cycling room and onto the cardio
floor. Now users of all levels and abilities can experience the fun,
energy and excitement of a Spinning® class whenever they want, and on
their terms.
For more information on the eSpinner™ visit www.startrac.com/espinner
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Club Hopping
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Sales
Tax Waived for Washington Yoga Studios
OLYMPIA, WA -- Yoga studios in the state of Washington will not have
to charge customers a sales tax, according to the state’s Department
of Revenue. Read the full story.
IHRSA
Joins Club Certification Effort
BOSTON -- The International Health, Racquet and Sportsclub
Association (IHRSA) is participating in the effort by NSF International,
Ann Arbor, MI, to create a voluntary certification process for owners of
fitness facilities. Read the full story.
YWCA
Fitness Centers Closing
NATIONWIDE -- Two YWCA fitness centers are closing, and another one
may be on the verge of closing, according to multiple media reports.
Read the full story.
ADVERTISEMENT
ABC Financial Services
All aspects of ABC Financial — billing, club management software
and onsite training and support — are designed to help your
business succeed. As Industry veterans, our leaders at ABC know exactly
what you're going through. Our business is to focus on your business. It
all begins and ends with you.
Click here for more
information.
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School Days
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Massachusetts
College Offers MBA Program in Fitness
SPRINGFIELD, MA -- American International College (AIC) in
Springfield, MA, will launch an exclusive executive MBA program in
commercial fitness next summer. Read the full story.
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Boot Camp
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New
Fitness Center Almost Ready at Montana Air Force Base
MALMSTROM AIR FORCE BASE, MT -- A new fitness center at Malmstrom
Air Force Base, MT, is getting closer to completion. The first phase of
the 80,000-square-foot center should be completed by February. The
groundbreaking for the $12 million center took place in April 2007. Read
the full story.
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Industry Beat
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NASM
Offers Personal Training Course
CALABASAS, CA -- The National Academy of Sports Medicine (NASM)
recently released its Introduction to Personal Fitness Training (IPFT)
course. Read the full story.
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Fit to Print
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In Brief...
An automated external defibrillator (AED) helped save the life
of a 37-year-old man who had collapsed while jogging on a treadmill,
according to the Green Bay Press-Gazette. After Mike Uttech
collapsed at Western Racquet & Fitness Club in Ashwaubenon, WI, club
members, including a respiratory therapist, gave him CPR before reviving
him with the AED. After about eight minutes of aid from members and
staff, emergency medical personnel arrived and took over, according to
the newspaper. Doctors later told Uttech that he would not have survived
without the club’s AED.
A former club owner in Salinas, CA, pleaded no contest to felony
grand theft from a customer. Terry Fasy, former owner of Terry’s
Fitness, was accused of seven felony counts of grand theft and
embezzlement in connection with the gym and its holding company, Blanc
Commercial Inc., according to the Monterey County (CA) Herald.
Fasy also was accused of extending one-year memberships without
customers’ knowledge, then sending them to a collections agency when
the bills were unpaid, according to the newspaper. Fasy likely will
avoid jail time if he pays up to $170,000 in restitution to his victims
by May 5, his sentencing date.
Several Dallas-area fitness clubs, including LA Fitness, 24 Hour
Fitness and Life Time Fitness, have been the target of thefts, according
to Dallas TV station NBC5. Police say the three thieves—two men and
one woman—have racked up thousands of dollars on credit cards stolen
from vehicles parked at the fitness centers. The thieves have used the
credit cards at local Targets and Wal-Marts to buy high-end electronics,
police say.
A hotel fire last month in Plattsburgh, NY, displaced nearly 200
gym members who belonged to the Court Club in the Comfort Inn. CV
Fitness and the YMCA in Plattsburgh took on most of the members,
according to TV station WPTZ.
Gold’s Gym opened its doors to the public free of charge over the
Thanksgiving holiday weekend. Gold’s Gym trainers and nutrition
experts were on hand to offer guests and media tips and advice. The free
promotion began Friday and ended Sunday.
Inside
Manufacturers...
Checkfree, now part of
Fiserv, is sponsoring a two-part webinar by Karen Woodard-Chavez, a
columnist for Club Industry’s Fitness Business Pro.
Woodard-Chavez will discuss two tools to minimize cancellations as well
as improve retention and a club’s bottom line. The webinar will begin
at 2 p.m. EST on Thursday, Dec. 11, and will continue at 2 p.m. EST on
Thursday, Dec. 18. Each session is one hour long and is limited to the
first 100 registrants. Click here to register.
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Speaking Out
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The State of the
Industry
What do you think is the state of the industry heading into 2009?
How will the economy continue to affect the industry next year? Will
memberships increase or decrease? E-mail your thoughts to Stuart Goldman, and your
comments could be used in a future story about the state of the industry
in 2009.
Interested in advertising in Newsbeat? For more information,
click here.
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