November 18, 2008 Mobile Friendly    Web Version    Add to your Safe Sender list

i-merchant: E-Commerce Tips & Trends

From the Editors of MultiChannel Merchant
i-merchant: E-Commerce Tips & Trends
In This Issue
  Three Steps to Increase Online Holiday Sales
  Social Media Marketing: A Warning Sign of Starbucks Trouble?
  iPhones Ushering in the Age of Mobile Commerce
  E-Commerce is Getting More Social
  Blogrolling: Lazy PR People, or Improper E-mail Appends?

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This issue of i-merchant is sponsored by Akamai

Leveraging Video to Increase Online Retail Sales
Online video can demonstrate, showcase and sell product features in a way that changes the nature of online transactions. Optimize your online video strategy! Read White Paper Now

Three Steps to Increase Online Holiday Sales

By Meyar Sheik

We know: The 2008 holiday shopping season will be the most challenging in recent memory. Is there anything you can still do right now to increase online holiday sales? Yes. Click here for details.

FULL ARTICLE

Social Media Marketing: A Warning Sign of Starbucks Trouble?

By Lisa Wehr

The high-flying coffee chain Starbucks has taken quite a tumble in 2008, thanks to the declining economy and growing competition from fast food giant McDonald’s. Many saw the coffee king’s recent downfall coming, with social media marketing acting as a warning sign.Click here to learn more.

FULL ARTICLE

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This issue of i-merchant is sponsored by BroadVision

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iPhones Ushering in the Age of Mobile Commerce

By Jamus Driscol

Mobile marketers will be thrilled this holiday season as iPhone 3Gs fly off shelves, since data from a recent M:Metrics survey shows that the handset’s users are 10 times more likely than owners of other mobile devices to search the Web. Click here for details.

FULL ARTICLE

E-Commerce is Getting More Social

By Tim Parry

Social media is becoming a must for online retailers, according to a pair of surveys released this month. For details on these studies and others, click here.

FULL ARTICLE

Blogrolling: Lazy PR People, or Improper E-mail Appends?

By Tim Parry

Are you doing e-mail appends? You might want to check out this blog post from Tim Parry for what not to do when e-mail appending. It's on our new Big Fat Marketing Blog.

FULL ARTICLE

This issue brought to you by:
 Akamai
 BroadVision
 Cybersource

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