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In this issue April 20, 2011


Inside the brave new world of neuromarketing
New technology may complement traditional research techniques
Sprouts/Henry's merger final
6 inner beauty strategies to sell nutricosmetics
What are nutricosmetic supplements?
Consumer lessons from the realm of neuromarketing
Celebrate Earth Day 2011 with the natural industry
Sugar coated: Just how bad is HFCS?
2 Days Only - Save 36 - 50% OFF Nutrition Business Journal Market Research
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Today's big blip

Inside the brave new world of neuromarketing

Armed with high-tech biometric and neurological tools and a blossoming body of research on how purchasing decisions are subconsciously made, more companies—from food giants Cargill and Frito-Lay to market research leaders Symphony IRI and Nielsen—are mining deep into the minds of potential consumers.
Read More >>

So what?

New technology may complement traditional research techniques

New methods can tell you a great deal about your consumer. But is it what your business really needs to know?
Read More >>

Cross-section

Sprouts/Henry's merger final

The Sprouts Farmers Market merger and acquisition of Henry's Farmers Markets is complete. As a result, Sprouts will have 99 stores, 7 thousand employees and projected annual revenue around $1 billion.
Read More >>

6 inner beauty strategies to sell nutricosmetics

Functional Ingredients illuminates "beauty from within" marketing strategies—the good, the bad and the ugly—for nutricosmetics manufacturers.
Read More >>

What are nutricosmetic supplements?

Just what exactly are nutricosmetics and do they really work? Three NewHope360.com editors discuss these inner beauty aids, their benefits and what ingredients you should look for when choosing a nutricosmetic—as well as what manufacturers should consider during formulation.
Read More >>

Blogs on deck

Consumer lessons from the realm of neuromarketing

Want to know why Baby Boomers prefer to go positive, why a product's smell is important to new moms, or why women respond to storytelling but not so much to sexy images? Neuromarketing can tell you.
Read More >>

Celebrate Earth Day 2011 with the natural industry

Here's how some of the nation's natural product companies are pitching in to celebrate Earth Day—and how you can get involved.
Read More >>

Your health

Sugar coated: Just how bad is HFCS?

For many years, Delicious Living has suggested that lowering your intake of processed sugars in whatever form is a good idea. But just how bad is sugar for us? In what quantities, and in which forms, is sugar okay? Among sugars, does high fructose corn syrup (HFCS) deserve the "evil" stamp it has gotten in recent years?
Read More >>

Special offer

2 Days Only - Save 36 - 50% OFF Nutrition Business Journal Market Research

To celebrate joining Newhope360.com, Nutrition Business Journal, the leading source of detailed market research and consulting services for decision-makers in the natural, nutrition and complementary & alternative health industries, is hosting a 2-day sale April 20-21.

Visit www.nutritionbusinessjournal.com to shop and receive 36% OFF - Be sure to use discount code NBJ36.

Buy $6,000 worth of research and get 50% OFF your entire purchase — Be sure to use discount code NBJ50.

Here are a few links that will help you with your shopping:

For questions or more details, contact Maggie at mskille@nutritionbusiness.com.


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